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Buying Time 2012: Louisiana

This page features Louisiana judicial ads of 2012.

Published: October 9, 2012

For inform­a­tion on Louisi­ana’s spend­ing, and all other tele­vi­sion spend­ing in state supreme court races, click here.

In Louisi­ana, voters were asked to choose a replace­ment for retir­ing Justice Kitty Kimball. There were eight candid­ates compet­ing in the partisan judi­cial primary, which took place on Elec­tion Day, Novem­ber 6. Demo­cratic candid­ates included John Michael Guidry and Mary Olive Pier­son. Repub­lican candid­ates included Toni Manning Higgin­botham, Jeff Hughes, Timothy E. “Tim” Kelley, William “Bill” Morvant, and Jewel E. “Duke” Welch. There was also one candid­ate with no party affil­i­ation, Jeffry Lamonte Sanford. Jeff Hughes (R) and John Guidry (D) won the primary race and moved on to the general elec­tion, which took place on Decem­ber 8th. Jeff Hughes won the seat on the high court. 

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Advert­ise­ments


Decem­ber 7, 2012 – Two Candid­ates

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An ad by John Guidry saying, “Two candid­ates for the supreme court. One is tough on crime, the other suspen­ded the sentence of a cocaine dealer, of a man who killed a state trooper, two more drug deal­ers, and over half the sentence of a child rapist…They’re both Judge Jeff Hughes.”


Decem­ber 6, 2012 – Hiding Liberal Record

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An ad by the Clean Water and Land PAC claim­ing John Guidry is hiding his liberal record, and Jeff Hughes is a rock solid conser­vat­ive.


Decem­ber 5, 2012 – No Money

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An ad by John Guidry saying, “He does­n’t do polit­ic­s…­don’t let money elect a supreme court judge.”


Decem­ber 4, 2012 – Exper­i­ence Counts

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An ad by Jeff Hughes, promot­ing his exper­i­ence and accus­ing his oppon­ent of having no jury trial and crim­inal court exper­i­ence. 


Decem­ber 2, 2012 – Our Choice

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An ad by Jeff Hughes saying, “Exper­i­ence counts.”


Novem­ber 27, 2012 – Vote Early

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An ad by Jeff Hughes urging people to vote early.


Novem­ber 2, 2012 – Fear­less

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An ad by Duke Welch saying, “He has every creden­tial we could want for our state’s highest court.”


Octo­ber 30, 2012 – Respec­ted

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An ad by the Amer­ican Future Fund saying Bill Morvant is “tough enough to enforce the law, trus­ted enough to respect it.”


Octo­ber 27, 2012 – Jour­ney 120

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An ad from Duke Welch talk­ing about his creden­tials and history, saying he is “our hope for conser­vat­ive justice.”


Octo­ber 24, 2012 – Protect Our Rights

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An ad sponsored by Jeff Hughes call­ing himself “the rock solid conser­vat­ive.”


Octo­ber 24, 2012 – Drug Court

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An ad sponsored by Judge William Morvant saying, “Sixteen years on the bench… but his six years on drug court, that’s how we know we can trust him.”


Octo­ber 24, 2012 – Conser­vat­ive and Consist­ent

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An ad sponsored by Tim Kelley saying, “Tim believes that judges should not make laws…they should apply them fairly and consist­ently.”


Octo­ber 23, 2012 – Not Your Typical Lawyer

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An ad sponsored by Mary Olive Pier­son saying, “I help regu­lar people stand up to some pretty power­ful interests.”


Octo­ber 22, 2012 – Impress­ive History

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An ad sponsored by Duke Welch talk­ing about his exper­i­ence and saying, “The only judge in the race named to Louisi­ana’s Justice Hall of Fame.”


Octo­ber 18, 2012 – Quiet Man

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An ad sponsored by candid­ate Bill Morvant says “he knows where the law ends and the right to your own life begins.”


Octo­ber 18, 2012 – One Candid­ate

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An ad sponsored by candid­ate Toni Higgin­botham saying she is “a proven conser­vat­ive the people of Louisi­ana can trust on the supreme court.”


Octo­ber 17, 2012 -Mom

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An ad sponsored by candid­ate Toni Higgin­botham on her life as a stay at home mom to life as a judge.


Octo­ber 16, 2012 – Stand Up Guy

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An ad sponsored by candid­ate Duke Welch includ­ing a couple of his friends saying that he is “very honest, capcable, and hard­work­ing.”


Octo­ber 9, 2012 – Love Louisi­ana

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An ad sponsored by candid­ate Mary Olive Pier­son on her love of the state.


Octo­ber 5, 2012 – You Can Elect Him

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An ad sponsored by Jeff Hughes discuss­ing his exper­i­ence and values.


Octo­ber 3, 2012 – Roxson Welch

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An ad sponsored by Duke Welch featur­ing his wife talk­ing about his creden­tials and family.