Buying Time 2018
This page features television advertisements from the 2018 state supreme court elections.
During the 2018 election cycle, the Brennan Center for Justice will release television advertisements and spending figures for state supreme court elections. Since 2000, the Brennan Center has been using this information to publish comprehensive analyses of special interest money and television spending in judicial elections. These analyses have culminated in eight iterations of the New Politics of Judicial Elections report series: 2000, 2002, 2004, 2006, Decade Report, 2009-10, 2011-12, 2013-14, and 2015-16.
This year's advertisements are available for viewing on the web and as storyboards on each state's Buying Time page. The storyboards contain screen captures of the ads at timed intervals, along with complete text. TV ads and storyboards are provided by the Kantar Media/CMAG.
Spending figures are included from multiple sources--including disclosure documents from state disclosure databases, ad purchase contracts posted by the FCC, and estimates provided by Kantar Media/CMAG. Each page will make clear the sources used for each estimate
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Data on ad airings and spending on ads are calculated and prepared by Kantar Media/CMAG, which captures satellite data in the nation’s largest media markets. CMAG’s estimates do not reflect ad agency commissions or the costs of producing advertisements, nor do they reflect the cost of ad buys on local cable channels. Cost estimates are revised by Kantar Media/CMAG when it receives updated data, resulting in some fluctuations in the reported ad spending.
Data on spending on ads was also compiled from ad purchase contracts posted by the FCC and from state disclosure databases when available.