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Buying Time 2026 – Wisconsin

This page features Wisconsin Supreme Court election spending data and television advertisements from the 2026 election cycle.

April 6, 2026
February 12, 2026
April 6, 2026
February 12, 2026

On April 7, 2026, Wisconsin held a nonpartisan general election for a 10-year term on the Wisconsin Supreme Court. The candidates competed to fill the seat of incumbent Rebecca Bradley who is not running for re-election. Former Democratic Wisconsin Assembly member and Court of Appeals judge Chris Taylor defeated Court of Appeals judge Maria S. Lazar, winning the vacant seat on the court. 

Estimated Total TV Spending: 

Candidates:

  • Estimated spending by Maria S. Lazar: $332,072
  • Estimated spending by Chris Taylor: $2,932,549

Outside Groups:

  • Estimated spending by A Better Wisconsin Together PAC: $108,172
  • Estimated spending by Judicial Action Network: $17,330
  • Estimated spending by American Civil Liberties Union: $203,501

Advertisements (provided by MediaRadar/CMAG)

April 3 – Jillian 15

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In this ad, Judge Lazar says: “I will stand up for the rights of families and protect our children.”

Sponsor: Maria Lazar


April 1 – Jillian

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In this ad, Jillian says: “It’s just not fair. My daughter works so hard and loves sports. But now I’m worried about her competing against boys because of activists like Chris Taylor.”

Sponsor: Maria Lazar


March 17 – Abortion on the Ballot

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In this ad, a voiceover says: "Judge Chris Taylor worked for Planned Parenthood protecting abortion access. 

Sponsor: Chris Taylor


March 16 – Abortion Activist 15

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In this ad, a voiceover says: “Former legislature Chris Taylor wrote a bill to remove all restrictions on abortion and overthrow the current compromise.”

Sponsor: Maria Lazar


March 14 – Agenda on the Bench

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In this ad, Judge Lazar says: “I’m a constitutional conservative not a political activist – I will uphold the law including Wisconsin’s existing 20-week compromise.”

Sponsor: Maria Lazar


March 3 – Best Choice

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In this ad, a voiceover says: “She (Chris) has spent her career fighting for families, defending abortion rights, working with law enforcement to stop domestic violence and protecting survivors.”

Sponsor: Judicial Action Network


February 25 – Rebecca

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In this ad, Rebecca says: “She (Chris) worked with both parties and law enforcement to protect survivors like me. Chris listened and my abuser went to prison.”

Sponsor: Chris Taylor


February 16 – Radical 15

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In this ad, a voiceover says: “Radical Chris Taylor is pushing for non-citizen voting and weakening voter ID. She’s an activist, not a judge.”

Sponsor: Maria Lazar


February 13 – Broke Our State

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In this ad, a voiceover says: “Chris Taylor wants to break our courts. Her agenda – radical – pushing for noncitizen voting and weakening voter ID.”

Sponsor: Maria Lazar


February 10 – Protecting Our Rights

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In this ad, Judge Taylor says: “I’ve spent my career standing up for Wisconsin families, for abortion rights and domestic violence survivors.” 

Sponsor: Chris Taylor