Skip Navigation
Resource

Buying Time 2018– West Virginia

This page features West Virginia Supreme Court television advertisements from the 2018 election cycle.

Published: September 20, 2018

In August, the West Virginia House voted to impeach four West Virginia Supreme Court of Appeals Justices after ques­tions arose about expens­ive, state funded office renov­a­tions and other misuse of state resources. Justice Menis Ketchum resigned prior to the intro­duc­tion of the articles of impeach­ment, and Justice Robin Davis resigned after the House vote. 

These resig­na­tions triggered special elec­tions for two seats on the court. Twenty candid­ates will compete in the nonpar­tisan general elec­tion on Novem­ber 6, 2018, 10 for each of the two open seats. For Ketch­um’s seat, the candid­ates are interim Justice and former Repub­lican West Virginia House Speaker Tim Armstead, attor­ney Harry Bruner Jr., attor­ney Robert Carlton, attor­ney Ronald H. Hatfield, former Demo­cratic state legis­lator Mark Hunt, attor­ney Hiram Lewis IV, attor­ney D.C. Offutt Jr., West Virginia Circuit Judge Joanna I. Tabit, West Virginia Circuit Judge Chris Wilkes, and attor­ney Jeff Woods. Compet­ing for Davis’ seat are, Family Court Judge Jim Douglas, attor­ney Robert Frank, interim Justice and former U.S. House Repres­ent­at­ive Evan Jenkins, former Demo­cratic state legis­lator Jeffrey Kessler, attor­ney Brenden Long, attor­ney Jim O’Brien, attor­ney William Schwartz, attor­ney Marty Shee­han, attor­ney Dennise Renee Smith, and West Virginia Circuit Judge Stew­art Thompson.

 

Kantar Media/CMAG: Estim­ated Total TV Spend­ing: $893,460*

  • Estim­ated spend­ing by Jim Douglas: $3,100
  • Estim­ated spend­ing by Bo Bruner: $13,300
  • Estim­ated spend­ing by Repub­lican State Lead­er­ship Commit­tee – Judi­cial Fair­ness Initi­at­ive: $665,390
  • Estim­ated spend­ing by Joanna Tabit: $106,090
  • Estim­ated spend­ing by Just Courts for WV PAC: $105,580

*Spend­ing figures last updated Novem­ber 5, 2018

Return to Buying Time 2018

Return to Buying Time Homepage


Advert­ise­ments


Septem­ber 13 – See You at the Polls

Stream Video (QT) | Down­load Story­board

In this ad, Jim Douglas prom­ises “the state won’t buy my lunch, I’ll bring my own.”

Spon­sor: Jim Douglas

Estim­ated Spend­ing: $2,150

 


Septem­ber 17 – Lonely Road

Stream Video (QT) | Down­load Story­board

This ad says “being a supreme court justice is a lonely walk down a lonely road.”

Spon­sor: Jim Douglas

Estim­ated Spend­ing: $950

 


Octo­ber 10 – Miscon­duct

Stream Video (QT) | Down­load Story­board

In this ad, Bo Bruner says “I’m giving back $200,000 of my Supreme Court salary to you, the taxpay­ers.”

Spon­sor: Bo Bruner

Estim­ated Spend­ing: $13,300

 

Octo­ber 19 – Clean Up

Stream Video (QT) | Down­load Story­board

This ad says Tim Armstead and Evan Jenkins will “bring honesty and integ­rity back to the court” and “throw the book at child pred­at­ors.”

Spon­sor: Repub­lican State Lead­er­ship Commit­tee – Judi­cial Fair­ness Initi­at­ive

Estim­ated Spend­ing: $618,570

 

Octo­ber 24 – Blind

Stream Video (QT) | Down­load Story­board

In this ad, Joanna Tabit says “I’m a judge – not a politi­cian,” and prom­ises “to clean up corrup­tion.”

Spon­sor: Joanna Tabit

Estim­ated Spend­ing: $106,090


Novem­ber 1 – More of the Same

Stream Video (QT) | Down­load Story­board

This ad says Armstead “works for the gas compan­ies—not us.”

Spon­sor: Just Courts for WV

Estim­ated Spend­ing: $105,580

 

Octo­ber 24 – Take Action

Stream Video (QT) | Down­load Story­board

This ad says “drugs threaten West Virginia – Tim Armstead and Evan Jenkins take action.”

Spon­sor: Repub­lican State Lead­er­ship Commit­tee – Judi­cial Fair­ness Initi­at­ive

Estim­ated Spend­ing: $46,820

 

 

Meth­od­o­logy


All data on ad airings and spend­ing on ads are calcu­lated and prepared by Kantar Media/CMAG, which captures satel­lite data in the nation’s largest media markets. CMAG’s estim­ates do not reflect ad agency commis­sions or the costs of produ­cing advert­ise­ments, nor do they reflect the cost of ad buys on local cable chan­nels. Cost estim­ates are revised by Kantar Media/CMAG when it receives updated data, result­ing in some fluc­tu­ations in the repor­ted ad spend­ing. Data on spend­ing on ads was also compiled from ad purchase contracts posted by the FCC and from state disclos­ure data­bases when avail­able.