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Buying Time 2016 – Michigan

This page features campaign advertisements from Michigan’s 2016 state supreme court elections.

Published: May 8, 2017

Two seats on the Michigan Supreme Court were up for elec­tion on Novem­ber 8, 2016. In Michigan, candid­ates are nomin­ated through a partisan process and elec­ted through a general elec­tion in which party affil­i­ation does not appear on the ballot. Judges serve eight year terms. A total of six candid­ates ran for two seats. Incum­bent Justice David Vivi­ano defeated Judge Frank S. Syzmanski and attor­ney Doug Dern for a full eight year term. Justice Joan Larsen, who was appoin­ted in 2015, ran in a contested elec­tion to complete the unfin­ished term of her prede­cessor Mary Beth Kelly. She defeated Deborah Thomas and attor­ney Kerry L. Morgan for the two year term. 

The Bren­nan Center used multiple sources for spend­ing inform­a­tion, which showed the follow­ing: 

Kantar Media/CMAG: Estim­ated Total TV Spend­ing: $2,715,890*

  • Estim­ated spend­ing by the Michigan Cham­ber of Commerce: $2,217,970
  • Estim­ated spend­ing by David Vivi­ano and Joan Larsen: $357,490
  • Estim­ated spend­ing by the Michigan Repub­lican Party: $140,430

*Kantar Media/CMAG estim­ates last updated on May 8, 2017

FCC Contracts: Recor­ded TV Contracts: $1,530,663*

  • Tele­vi­sion ad buys recor­ded for Michigan Cham­ber of Commerce: $510,190
  • Tele­vi­sion ad buys recor­ded for David Vivi­ano and Joan Larsen: $626,394
  • Tele­vi­sion ad buys recor­ded for Michigan Repub­lican Party: $401,979

*Recor­ded ad buys last updated on Novem­ber 2, 2016

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Advert­ise­ments


Octo­ber 31 – Appeal Denied

Stream Video (QT) | Down­load Story­board

This ad says Larsen and Vivi­ano “keep viol­ent crim­in­als behind bars.”

Spon­sor: Michigan Cham­ber of Commerce

Estim­ated Spend­ing (Kantar Media/CMAG): $425,630


Octo­ber 26 – Rule of Law

Stream Video (QT) | Down­load Story­board

This ad says Larsen and Vivi­ano “believe in protect­ing our chil­dren from sexual pred­at­ors.”

Spon­sor: Michigan Repub­lican Party

Estim­ated Spend­ing (Kantar Media/CMAG): $140,430


Octo­ber 19 – Values We Follow

Stream Video (QT) | Down­load Story­board

This ad high­lights Larsen and Vivi­an­o’s values and respect for the law.

Spon­sor: Joan Larsen and David Vivi­ano

Estim­ated Spend­ing (Kantar Media/CMAG): $357,490


Octo­ber 19 – Testi­mo­ni­als

Stream Video (QT)  | Down­load Story­board

This ad praises Larsen and Vivi­ano for being tough on crime and follow­ing the rule of law.

Spon­sor: Michigan Cham­ber of Commerce

Estim­ated Spend­ing (Kantar Media/CMAG): $1,792,340