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Buying Time 2019 – Wisconsin

This page features Wisconsin Supreme Court television advertisements from the 2019 election cycle.

Published: February 22, 2019

In the general elec­tion on April 2, 2019, two candid­ates will compete for the seat of incum­bent Justice Shir­ley Abra­ham­son, who is not seek­ing re-elec­tion. Wiscon­sin Court of Appeals Chief Judge Lisa Neubauer and Wiscon­sin Court of Appeals Judge Brian Haged­orn will compete for Abra­ham­son’s seat in the nonpar­tisan general elec­tion for a 10-year term on the court.

Kantar Media/CMAG: Estim­ated Total TV Spend­ing: $2,702,110

  • Estim­ated spend­ing by Repub­lican State Lead­er­ship Commit­tee – Judi­cial Fair­ness Initi­at­ive: $194,910
  • Estim­ated spend­ing by Brian Haged­orn: $615,170
  • Estim­ated spend­ing by Lisa Neubauer: $1,160,550
  • Estim­ated spend­ing by Greater Wiscon­sin Commit­tee: $444,590
  • Estim­ated spend­ing by Greater Wiscon­sin Polit­ical Fund: $286,890

*Spend­ing figures last updated April 3, 2019

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Advert­ise­ments


Febru­ary 20 – Haged­orn Reward­ing

Stream Video (QT)

In this ad, Brian Haged­orn says “we need to show compas­sion, but we also need to hold people account­able, and that’s exactly what I’ll do on the Wiscon­sin Supreme Court.”

Spon­sor: Brian Haged­orn 

Estim­ated Spend­ing: $259,360


March 4 – Neubauer Fair Impar­tial Inde­pend­ent

Stream Video (QT)

This ad says Lisa Neubauer is “recog­nized for her fair, impar­tial, inde­pend­ent voice on our court.” 

Spon­sor: Lisa Neubauer 

Estim­ated Spend­ing: $598,260


March 7 – Views Like This

Stream Video (QT)

This ad says Brian Haged­orn “helps run a new school that bans students, teach­ers, and parents for being gay,” and asks view­ers to “ask Judge Brian Haged­orn, with views like this, how can he possibly be fair?”

Spon­sor: Greater Wiscon­sin Commit­tee

Estim­ated Spend­ing: $262,930

 


March 16 – Extreme

Stream Video (QT)

This ad says Haged­orn is “for outlaw­ing all abor­tions” and “sugges­ted victims of rape be denied emer­gency contra­cep­tion.”

Spon­sor: Greater Wiscon­sin Commit­tee Polit­ical Fund

Estim­ated Spend­ing: $72,330

 


March 15 – Liberal Special Interests

Stream Video (QT) 

This ad says “liberal special interests are trying to take over our Supreme Court.”

Spon­sor: Brian Haged­orn

Estim­ated Spend­ing: $206,160

 


March 19 - Turn Back the Clock

Stream Video (QT) 

This ad says Haged­orn “took money from an anti-gay hate group and tried to strip hospital visit­a­tion rights away from gay part­ners.”

Spon­sor: Greater Wiscon­sin Commit­tee

Estim­ated Spend­ing: $181,660

 

March 21 – For the People

Stream Video (QT)

In this ad, Lisa Neubauer says “I am fight­ing for a fair, impar­tial and inde­pend­ent court in our state.”

Spon­sor: Lisa Neubauer 

Estim­ated Spend­ing: $534,980

 


March 26 – Behind This Robe

Stream Video (QT)

This ad says Haged­orn has an “extrem­ist agenda” and says “money from hate group, discrim­in­at­ory views – Brian Haged­orn is unfit for the Supreme Court.”

Spon­sor: Greater Wiscon­sin Polit­ical Fund

Estim­ated Spend­ing: $214,560

 


March 26 – Millions

Stream Video (QT)

This ad says “radical out of state special interest groups” are “trying to buy liberal Lisa Neubauer a seat on our Supreme Court.”

Spon­sor: Repub­lican State Lead­er­ship Commit­tee – Judi­cial Fair­ness Initi­at­ive

Estim­ated Spend­ing: $194,910


March 29– Better Choice

Stream Video (QT)

This ad says “we can’t trust Lisa Neubauer,” and says “Judge Haged­orn will keep polit­ics out of the courtroom.”

Spon­sor: Brian Haged­orn

Estim­ated Spend­ing: $149,650

 


March 29 – We Can All Agree

Stream Video (QT)

This ad asks view­ers to"send a message to the Koch broth­ers – we can all agree on Chief Justice Lisa Neubauer."

Spon­sor: Lisa Neubauer

Estim­ated Spend­ing: $27,310